PRE-ORDER: LWYL Trucker Hat Benefitting the Colorectal Cancer Alliance

This exclusive color way promotes the awareness and support of Colorectal Cancer with 100% of the proceeds supporting the Colorectal Cancer Alliance. . The imperfect heart reminds us to Live What You Love each and every day.
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Rowe owner, Maren & three friends, Liz, Steve & Ilya are running the New York Marathon with the Colorectal Cancer Alliance.  This hat supports their fundraising efforts and raises awareness for Colorectal Cancer.  Steve was diagnosed last year with Colon Cancer, after Liz's husband Gastroenterologist Dr. Brett Sklaw had urged him to get a colonoscopy as he approached 40. He scheduled his and little did he know, that decision would lead to a life-saving early detection of colon cancer. 

Our goal is to amplify awareness about the symptoms and perils of colon cancer. Our collective goal is simple yet profound: to ensure more people recognize the signs early, enabling them to embark on successful treatment journeys, much like Steve's. We are running the marathon fueled by gratitude and determination to make a difference in the fight against colorectal cancer.